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What's a Virtual Assistant?

A Virtual Assistant is a business owner who provides administrative support and specialized services to assist businesses and executives with their overflow. A Virtual Assistant can handle any task that is usually handled by an in house employee, but unlike an employee, a Virtual Assistant shares your goals to succeed in business -- we only succeed if our clients succeed.

Are You A “Mover” and A “Shaker”?

We all know that the people that succeed in business are called the movers and the shakers. So what are you doing to become a mover and a shaker and really create yourself a thriving business?

Most people look at goals as being divided into the categories of short term and long term, but I am suggesting that we start looking at goals in a new direction. For every goal that we set for our business, we can fit them under two separate categories: “The Movers” and “The Shakers”.

The “Movers” are goals that entice you to “get a move on”. These are new goals – ones that cause us to want to start or try something new. They get us “moving” towards our visions.

The “Shakers” are goals that come from wanting to make a change and wanting to “shake things up”. By creating this change in something that isn’t working for us we, again, move towards our visions.

To define what new goals or changes need to be made to existing goals, look at your vision and what you want your business to become. What’s going to move you in the right direction? What needs to change to get you in the right direction?

The “Movers”

Do you need to add new marketing and networking goals to grow your client base? Have you thought about joining organizations, whether they are online or local to your community? Do some research to find out where your target market hangs out. If the organizations you’re looking at cost money, research them to make sure that is where you dollars are going to be best spent.

Have you thought about passive income? Why not make this a new goal? Writing an ebook or special report on something you’re knowledgeable about is great for passive income. Once you’ve written an ebook and people have seen that you know a lot about a particular subject, it may move your closer to your vision.

Finally an important “mover” goal could be to get training on a new piece of software that may assist with your client-base. It shows you’re trying to stay on the cutting-edge of things.

The “Shakers”

Do you not have enough hours in the day, week or month to get everything done for your clients?

One “shaker” goal that a lot of businesses are going to is subcontracting. This does change the way your business operates but, by subcontracting the work out, you can get move done in less time and continue to keep your clients happy.

Another goal that could shake things up would be to change your target market. If you’re targeting Real Estate professionals but you aren’t qualified or don’t offer the services they really need, you might want to take a look at your services and see what other professionals may need them.

Your “Mover” and “Shaker” goals don’t have to be major ones either. They can be very minor goals that you add or change to keep in line with the vision of your business. Whatever you do, just make sure that they’re goals that you’ll be able to meet and start “getting a move on” and “shaking things up” for your business – that will keep your business thriving.

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